A gala with entrepreneurial and transformative overtones

El pasado 20 de octubre, se celebró en el paraninfo de la Universidad de Deusto la Gala de On 20 October, the Deusto-Santander Entrepreneurship Gala was held in the auditorium of the University of Deusto, hosted by Garbiñe Henry, director of the Innovation and Entrepreneurship Unit (IEU) of the University of Deusto. One of its objectives was to recognize the more than 1,400 participants of the various training courses offered by the IEU of the University of Deusto, and promoted by Deusto Emprende and Banco Santander through Santander Universities. These include creaction!, DeustoSTART I, DeustoSTART II, Practicum Emprende, and the Deusto Emprende Week which, by the way, started on Monday.

In addition to having the privilege of attending the Gala, being able to participate in their programmes is a real honour (I can’t deny it, and I recognise that part of my heart is still in the Innovation and Entrepreneurship Unit).

Today I want to share with all of you some of the recommendations shared by one of the star guests, Hasier Larrea, founder and CEO of Ori, “a robotic furniture startup that reinvents spaces”.

Hasier is considered by many to be one of the success stories of Basque entrepreneurship, so I hope his recommendations help you, as they are helping me.

  1. Fall in love with the problem.
  2. Surround yourself with the best, feel small, that is how we learn.
  3. Learn continuously because the world is constantly changing.
  4. Talk to people, understand their problems, and compete against luck.
  5. Persevere, be stubborn, plan, be flexible in tactics.
  6. Lead, listen to the other person (even if you are the last to speak), cooperate with your own team, apply the formula “Know How, Do How, and Know How“.
  7. If you have to “fail”, then fail and move on, but “Never underestimate the heart of an entrepreneur” and believe in yourself.
  8. People will remember very well how you finished, but not how you started, that’s why you have to know how to manage your exits very well.
  9. “Working on something we like is passion, working on something we don’t care about is stress”. Find your own Ikigai and strike a balance between work, family, health, friends, and soul.
  10. Life is about collecting moments that make us smile.

As Hasier said:

Entrepreneurship is about transforming education, medicine, architecture, in short, transforming the world.

Thank you for following there.

H4C3R (English version)

I wish you a good summer with a news like the one I share with you today. Not only because behind it is a friend and colleague like Garbiñe Henry, director of the Innovation and Entrepreneurship Unit at the University of Deusto (UD) and her team, but also because I know that to reach this “result” there is a lot of effort and many hours of thinking, readjusting and defending.

I’ll tell you quickly, I’m sure that, although today’s post is very interesting, many people are more aware of the hours you have left for your much-needed vacation than of what I’m telling you today. So, let’s get to the point.

This post is contextualized in the new Deusto 2022 Strategic Plan of the University of Deusto, whose motto is

“people and institutions that together transform the world to make it more just, more humane and more sustainable”.

The Innovation and Entrepreneurship Unit wants to train people in an integral way (they have been doing it for years), people who transform themselves in order to transform. To this end, the Unit has designed the Deusto Model of Entrepreneurship (H4C3R), which has the following purpose  people who transform themselves to transfor:

To support people throughout their lives, promoting an entrepreneurial and innovative culture inside and outside the University, so that they become agents of economic and social transformation, in cooperation with the rest of the ecosystem; in short, people who transform themselves in order to transform.

4 are the objectives and priority lines of action that have been set and which can be summarised as follows:

  1. To promote the entrepreneurial culture by carrying out awareness-raising, communication and dissemination tasks.
  2. To develop the entrepreneurial and innovative skills that every entrepreneur (transforming agent) needs.
  3. To promote and accompany the implementation of entrepreneurial projects in the spaces that the UD has.
  4. To position the UD in the entrepreneurial ecosystem through networking, cooperation, internationalization or the co-creation of projects.

I invite you to watch the following video in which the 4 H, 3 C and R are explained very well.

Thank you, Garbiñe, for embodying the work of so many years in this model and congratulations to the team.

To all the people who follow me, I wish you a happy summer, very happy, in which you can rest and enjoy yourselves safely. You know, put your masks on and let’s enjoy every moment together.

Hugs and show through your eyes that life is worth living.